Spark Marketing
Learn marketing fundamentals to help grow your business.
Welcome to Spark Marketing
Module Introduction
What is Marketing?
The Marketer Mindset
KISS Marketing
Module Introduction
Understanding Your Ideal Customer
Building Your Ideal Customer Avatar
Module Introduction
Using Problems to Drive Connection
Creating Your Catchphrase
All Good Stories Have a Problem
Module Introduction
How to Get More Clients
Entice Your Customers with Value
Creating Your Lead Magnet
Landing Page Copy That Converts
Landing Page Walkthrough in Convertkit
Confirmation Email
Homework
Module Introduction
See How You Stack Up
Look the Part
Show Up as the Helpful Expert